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LAUREN SCHLAU CONSULTING Marketing Research | Strategic Consulting |
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As a “newbie” to research, it was refreshing to be taught by Lauren on our organizational brand project. We received the utmost attention from Lauren; she answered our many questions, and wrote a terrific report easily understood by the Board, staff, and members. Lauren attended our annual meeting at no cost to learn more about the profession and our organization. Should we ever do another study, I will call Lauren first! Jane Adams, Executive Director, California Parks & recreation Society
It was vital that the Oceanside California Welcome Center could show a proven return on investment to its funding sources. We hired Lauren Schlau to conduct an economic impact study that included an inquiry conversion to demonstrate how much we influenced visitors to actually come and stay overnight through our outreach marketing and our visitor center. Lauren was great to work with and provided us the tools we needed for strategic planning as well as proving ROI. Leslee Gaul, Executive Director, Oceanside Tourism Board and California Welcome Center When LA Inc., The Convention and Visitors Bureau, needs outside research support and an objective third party perspective, we have repeatedly turned to Lauren Schlau Consulting. From project management resulting in defensible economic impact analyses to program assessments and marketing strategies, Lauren and her staff always hit the target. To the Bureau, LSC is not just a vendor, but also a partnership that has lasted over ten years. Dave Sheatsley, former Vice President Research and Business Development, LA Inc., The Convention and Visitors Bureau LSC does outstanding work. What sets them apart from the usual research and analysis company is that LSC can take reams of data and put it in a form that is useful, relevant and easily comprehensible by the layperson. Anyone in this field can produce lengthy “dust-collecting” reports. LSC gives you information in a format that you can distribute with confidence, knowing that it will be understood and used. Anita Zusman Eddy We selected Lauren Schlau Consulting through a comprehensive state-wide RFP process when the Santa Cruz County Conference and Visitors Council needed to conduct a tourism conversion study for the Santa Cruz community,. The firm’s experience, reputation and a strong connection with the tourism industry, made LSC the obvious choice. The firm was professional, responsive and adhered to a rigorous schedule to produce a comprehensive study. Ms. Schlau eloquently articulated the relevance of the study results in two large community presentations and to our City Council. LSC is a pleasure to work with due to their expertise, client dedication and obvious affection for the hospitality and tourism industry. Maggie A. Ivy, CEO/ Executive Vice President Poimiroo & Partners is a one-person consultancy offering marketing communications services to travel and tourism industry. Our firm becomes a virtual agency when we team with Lauren Schlau Consulting, able to deliver both research and marketing capabilities equal to and often greater than much larger firms. Together we helped a statewide association understand and communicate it’s brand more effectively and we assessed a destination’s brand perceptions and how to best position and market the destinaiton. Lauren Schlau is a seasoned research pro who knows the most efficient and effective ways of gathering sound information and insights. Because she understands what’s driving travel and tourism today, her findings are always on the mark and enlightening. John Poimiroo, APR LSC has provided the Taos destination and our organization professional advice and research services. I value their honest approach and creative solutions to address the issues at hand. Gayle Martinez, Executive Director Lauren Schlau Consulting is a vital part of our marketing program in Newport Beach. Lauren’s research methodologies and sound analysis helps us make more intelligent decisions by giving us valuable information on our visitors. Not only is it insightful, we also know that her reports are accurate, detailed and something that our community finds extremely valuable. Plus, Lauren is a fun person, a rare quality indeed in the research industry. Gary C. Sherwin "LSC is my 'go-to' source for all things related to research. I ask LSC first for whatever I need; if they don't have it in-house, I know they know where to get it. " Judy Bijlani, Executive Director, |
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