Lauren Schlau Consulting, Marketing Research & Strategic Management Consulting - Los Angeles - tourism research, travel consulting, Los Angeles convention & visitors bureau, CVB, tourism, travel, tourism consulting, economic development, retail consulting, cultural arts, museums, marketing research, marketing planning, branding, bread development, branding research, economic impact studies, visitor profiles, visitor industry consulting,LSC,Lauren Schlau, Lauren Schlau Consulting Los Angeles

We are guided in our belief that the basis of sound business decision-making is credible, reliable, replicable and applicable research methodology. Through well-designed and executed research we obtain the data, and through thorough analysis we provide the information to help our clients:

identify new opportunities
understand competitive market dynamics
strengthen market position
prioritize resouce allocation

We Work Collaboratively to Identify Needs and opportunities

The firm’s approach is to work collaboratively with our clients by assessing needs, conducting assessment studies, reviewing findings in person with client and developing actionable and specific implementation strategies.

Tools Utilized

Projects are designed and conducted to address specific issues and/or identify specific opportunities within a client’s operation.

Tools utilized include:

quantitative market research methods including, Internet surveys, on-site intercepts, and telephone interviewing
qualitative methods including focus groups and one-on-one in-depth interviewing

Deliver Understandable and Usable Results

We analyze the research results and deliver them in a understandable and usable format, designed to meet client needs. Documentation ranges from full formal written reports with detailed analyses and tabulations, PowerPoint presentations to executive summaries.

The document clearly explains the research purpose and approach, and includes supporting data clearly presenting the results. Ultimately, our product is designed to help clients effectively solve problems, identify opportunities and make decisions to satisfy stated needs and objectives.

See How Our Services Help Convention & Visitor Bureaus Daily

Find out more about our unique approach.

A few of our Clients: see more